Archive for Reputation Management

Brand protection in the form of a simple e-mail

Have you ever had a moment of narcissism and Googled yourself? You might be surprised at what you’ll find. It’s amazing how fast your words can get picked up, twisted and turned around and BAM…you’ve got bad press, leaving you to sit there, saying, “wait, I had press?”

Because information is no longer sacred and because privacy seems to be a thing of the past, you and your good name may be a target for malicious burglary. That’s right, I said it, there are name burglars out there. And not only can they take YOUR name, but your company’s as well. Good news? There is a great solution to this criminal problem.
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Five ways to legally spy on the competition

Having a website entitles you to no privacy, leaving every company on the Internet equally vulnerable to their enemies. Now, this sounds like a bad thing, but there is an advantage to this openness and I have already said it. EVERY company is equally open to scrutiny, meaning you have the same chance as everyone else to spy on the competition.
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